SK&CO is a Curated Holiday Online Pop-Up Shop showcasing independent shops
from theshopkeepers.com, a popular blog which shares stories and photographs
of inspiring shops around the world. Sixteen design-led independent shops
collaborated to offer a currated product assortment and a fun new way
to support “shop small”.

WEBSITE  The website is a continuation of the shopkeepers.com site. SK&CO is a shopping platform, representing a curated collection from a select group of shops from the shopkeepers.com. Multiple features link back to the original site, including shopkeeper interviews and new stores.

WEBSITE
The website is a continuation of the shopkeepers.com site. SK&CO is a shopping platform, representing a curated collection from a select group of shops from the shopkeepers.com. Multiple features link back to the original site, including shopkeeper interviews and new stores.

E MAIL  Emails were AB tested to understand preference and response rate of customers.

E MAIL
Emails were AB tested to understand preference and response rate of customers.

SOCIAL MEDIA  A product focussed campaign was developed for social media platforms

SOCIAL MEDIA
A product focussed campaign was developed for social media platforms

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theshopkeepers.com curates a collection of inspiring shops from around the globe.
Each shopkeeper creates a unique experience and assortment
to sell their wares. Today there are a myriad of channels to purchase
everything from daily goods to special treats, a local shop, a market, or online. 
The Shopkeeepers share all their favorite shops in this blog. 

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WEBSITE
The website present shops and shopkeepers through a balance of images and information combined with shopkeeper interviews and behind the scene discoveries.

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maps.theshopkeepers.com
With all the favorite shops on maps they are easier to find, discover, and explore for both locals and travelers alike, whether looking for plants, coffee, or new homewares, The Shopkeepers Maps share the best shops in each city and destination.